Search Engine Optimization (SEO) and Search Engine Marketing (SEM) Services:
Just having a website will not help us generate Internet traffic for more leads and sales. To generate more Internet traffic for our website, we need to have our website optimized effectively for search engines. SEO (Search Engine Optimization) is the process of improving the volume and quality of Internet traffic to a website from search engines. SEO increases online traffic to your website and increases your revenue.
Search Engine Optimization (SEO) Techniques
- White Hat SEO Techniques
White Hat SEO techniques are the approved, natural ways of building traffic to a website and recommended as part of good design. These techniques often make a pleasant user experience, and more importantly, they follow the rules and regulation of search engines. Some of the safe and ethical ways to increase the search engine ranking for a website through White Hat SEO techniques are:
- Internal Linking
- Back Linking
- Optimized Content
- Appropriate Tags Usage
- Black Hat SEO Techniques
Black Hat SEO techniques are used by unethical SEO companies and online marketing sites used to improve rankings in ways that are disapproved of by the search engines. These techniques are considered unethical, because they almost always break the rules of search engines. When search engines discover that Black Hat SEO techniques are being used, they will often block those sites from search results, rendering the site essentially useless. Some of the most commonly used Black Hat SEO Techniques are:
- Link Farming
- Invisible Text
- Keyword Stuffing
- Fake Pages
Our SEO Process
We at HitzSoft Technology practice White Hat SEO techniques to achieve measurable results in terms of high visibility on the major search engines. We adhere to the criteria and rules set forth by the search engine algorithms, and at no time will we use Black Hat SEO techniques that mislead or "trick" the search engines.
Our primary responsibility as SEO Specialists is to help customer understand the ethical SEO process. We offer Search Engine Optimization services that deliver high ranking results and a high RO
Though our primary focus is to increase the search engine rank of your website, we give equal important to achieve a good click through rate from the targeted visitors. This means that your web site should come up in the search results of the search engines with targeted keywords that are related to your content or theme of your site.
Benefits of Our SEO Service
- Promoting better brand visibility in the global internet marketplace
- Increasing visitors, prospective clients, and business queries
- Guaranteeing long term search engine positioning, highly interactive websites, cost-effective rates, and a high Return of Investment (ROI)
- Enabling your business to compete and stay ahead in the online market
- Supplying your website with a high search engine ranking, thereby improving your company's visibility
- Making your website both search engine friendly and user friendly
- Optimizing your website to ensure that it is easy to use and navigate
- Providing cross-browser compatibility
- Increasing target audience accessibility
- Providing content rich websites that are attractive to both search engines and customers
- Focusing on keywords that ensure you an audience that is genuinely interested in your products and services
Our SEO Services include,
- Site Audit
- SEO Strategy development
- Link Building Services
- SEO Copywriting
- Multilingual SEO
- Local Search Optimization
SEO Packages and Plans
We offer many flexible SEO packages to keep our customers satisfied, to be affordable for all marketing department budgets and achieve the best results for their web site. We can work on budget, standard pricing and monthly payments. Some of the standard plans are:
Search Engine Optimization (SEO) Plans |
SEO Process Activities |
Standard |
Professional |
Premium |
Site Analysis |
yes |
yes |
yes |
Site Suggestions |
yes |
yes |
yes |
Keyword Analysis |
yes |
yes |
yes |
Keyword Suggestion |
yes |
yes |
yes |
On Page optimization |
yes |
yes |
yes |
Header Tag Optimization |
yes |
yes |
yes |
META Tag Optimization |
yes |
yes |
yes |
Image Optimization |
yes |
yes |
yes |
Code Optimization |
yes |
yes |
yes |
Content Optimization |
no |
yes |
yes |
URL Analysis & Optimization |
yes |
yes |
yes |
Navigational Structure Analysis |
no |
yes |
yes |
Robot.Txt Creation |
yes |
yes |
yes |
XML Sitemap Creation |
yes |
yes |
yes |
Google Analytics Setup |
yes |
yes |
yes |
Goal Settings for Funneling |
no |
no |
yes |
Google Webmaster Tools Setup |
yes |
yes |
yes |
Competitor Site Analysis |
no |
yes |
yes |
Search Engine Submissions |
yes |
yes |
yes |
Web Directory Submissions |
yes |
yes |
yes |
Business Directory Submissions |
no |
yes |
yes |
Social Bookmarking Submissions |
no |
yes |
yes |
Market Place Activities |
no |
no |
yes |
Classifieds Submissions |
no |
no |
yes |
Power Point Presentation Sharing |
no |
yes |
yes |
Video Sharing |
no |
no |
yes |
Articles Submissions |
no |
yes |
yes |
Press Release Submissions |
no |
yes |
yes |
W3C HTML Validation & Correction |
no |
yes |
yes |
Networking - Facebook, Twitter, etc. |
no |
yes |
yes |
Blogs Creation |
no |
yes |
yes |
Blogs Directory Submission |
no |
yes |
yes |
Blogs Commenting |
no |
no |
yes |
Forum Participation |
no |
yes |
yes |
RSS & XML Feeds |
no |
no |
yes |
301 & 302 Redirection Issues |
no |
yes |
yes |
404 Error Pages |
no |
yes |
yes |
Price (in USD per Month) |
$300 |
$500 |
$750 |
One Time Setup Fee |
$500 |
$750 |
$1,000 |
Link Building Packages and Plans
Daily Plans |
Link Building Activities |
Quantity |
Price |
Directory Submissions |
250 |
$80 |
Article Submissions |
50 |
$80 |
Social Bookmarks |
100 |
$80 |
Squidoo Lenses |
8 |
$80 |
Blog comments |
40 |
$80 |
New Free Blogs Creation |
8 |
$80 |
Press Release Submissions |
50 |
$80 |
Forum Posts |
40 |
$80 |
New Free Website Hosting |
5 |
$80 |
Weekly Plans |
Link Building Activities |
Quantity |
Quantity |
Quantity |
Quantity |
Directory Submissions |
30 |
60 |
90 |
120 |
Article Submissions |
10 |
20 |
30 |
40 |
Social Bookmarks |
15 |
30 |
45 |
60 |
Squidoo / Hubpages |
1 |
2 |
3 |
4 |
Blog Commenting |
5 |
10 |
15 |
20 |
New Blogs |
1 |
2 |
3 |
4 |
One Way Links |
5 |
10 |
15 |
20 |
Press Releases |
6 |
12 |
18 |
24 |
Forum Posts |
5 |
10 |
15 |
20 |
Free Host Websites |
1 |
2 |
3 |
4 |
Hours |
10 |
20 |
30 |
40 |
Price |
$100 |
$200 |
$300 |
$400 |
Terms & Conditions
- Activities above doesn't not include Content Writing work
- Data is approximate only, and may vary depending on certain variables
- Work can be re-allocated to other areas based on the customers requirements
- There are many other methods of link building but they involve additional work
- This proposal will remain valid for acceptance for 30 days from the date of this proposal
- HitzSoft Technology will commence work on the assignment against Purchase Order followed by mutually agreed advance payment.
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